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'100%
Woman' product label.
Light
Force had been in business for more than 17 years. It
was one of the original multi-level companies, created
to market Spirulina blue-green algae, the superfood
that Dr Hills studied and researched for many years
and saw as a real answer to world hunger. The company
needed help and I offered to create a new series of
labels, both out of my love for Christopher and also
to honor his compassionate vision for the world and
his dedication to win/win business practices.
As my Photoshop skills were not very developed at this
time, I worked with a digital artist, Chris Kekenes,
to manifest the ideas. This project served as an apprenticeship
for me. The intention was to create a set of labels
that would capture the 'frequency' of the product and
give it a visual form. I also made a video of the evolution
of the labels, which was played at the Light Force National
Convention.
To find out more about Dr Christopher Hills and his
available pubications, go to: www.drhills.com.
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